Since man first walked the earth, coloured gemstones, the miracles of nature, have fascinated people for their spiritual properties, mysterious aura, and rare existence. Today, jewellery created with coloured gemstones is once again cutting-edge. For those serious about investing, it is vital to have a trusted supplier. Given that we take the vast majority of our stones from source to sale, we can guarantee that the information we provide about their origin, quality and value is true. This unique attribute distinguishes us from many other gemstone businesses and is invaluable to our clients.
Founded in 2006 by our family Groupo Zaveri has carved out a significant niche in the international gemstone business. Today, our company operates its own mines in all the important mining regions of the world. In 2020, we have further plan of establishing our presence in Asia. In bringing the gemstones all the way from the mines to the jewelers, our reputation has been recognized internationally.
Before writing your marketing strategy, we need to know how our product or service benefits others and how it's unique (unique selling proposition) to other businesses in the marketplace.
Further, we need to do market research to understand your competition, our target market, and other factors that will impact your ability to reach and entice people to your business.
Once you have your research, you can write your marketing strategy incorporating the 5 Ps of your marketing mix:
Product: What you selling? What are the physical attributes of your product or the uniqueness of your service? How is what you offer different from your competitors and what benefits does it provide your customer?
Our produtcs will be PARAIBA STONES, TOURMALINE, AQUA MERINA,RUBYLITE